2017 Insurance Industry Consumer Survey

The survey highlights particular trends and opinions from the retail end with respect to Insurance. The trends border around insurance product offerings and services expected and received by various demographics primarily in Lagos state, Nigeria as an economic hub. The survey samples respondents with demographics cutting across gender, age, employment status and occupation.

The survey also captured some gender specific perspectives from female respondents to identify some of the unique opinions and concerns of this market segment. It highlights the untapped growth opportunities in the retail insurance market that can help industry operators to increase market penetration that will ultimately boost their profitability.